• Marketing Copywriter

    Job Locations US-FL-Tampa
    Posted Date 2 weeks ago(10/4/2018 6:10 PM)
    # of Openings
  • Overview

    Focal Point Data Risk is one of the most exciting companies in the risk management space. Focal Point is on the frontlines of the fight to protect critical data and has built an industry reputation for quality, innovation, and client service. Since its founding in 2005, the company has sought to add top experts in the fields of cyber security, data privacy, internal audit, identity and access management, cyber workforce development, and more. As a result, Focal Point offers the opportunity to join some of the brightest minds in this space, working and learning alongside experts with diverse backgrounds and unique experiences. Focal Point has a culture focused on teamwork, knowledge sharing, and professional development. Our employees have virtually unlimited room to grow and shape their careers.


    The Marketing Copywriter is the engine of the Marketing team, taking insights from our experts and creating engaging content for our clients.

    Your assignments will vary from the strategic – drafting high-level company messaging – to the tactical – ideating, writing, enhancing, and publishing content in a variety of mediums. You’ll work on everything from blogs to web content to ebooks to social posts, each highlighting the power of our services, the success of our clients, the brain power of our team, and the strength of our brand.

    You’ll be an integral part of our (awesome) Marketing team, and be challenged to try new things, improve your skills, and deliver measurable results. We’re looking for an extremely strong writer with an eagerness to collaborate and innovate, and the ability to manage multiple projects simultaneously. We work in a fast-paced environment and projects often require quick turnarounds, so flexibility is a critical success factor for the position.

    As a company, we are focused on revolutionizing the way companies manage cyber risks, and the Marketing Copywriter will have a significant role in helping us bring that message to the world.


    Essential Functions

    • Write error-free marketing copy that adheres to company tone and style, requiring minimal rework
    • Interpret creative direction and adapt content outlines into persuasive, polished marketing assets
    • Write high-engagement social media content that fits our brand voice
    • Collaborate with Marketing and subject matter experts on content marketing initiatives, including blogs, white papers, case studies, ebooks, newsletters, and email campaigns
    • Assist in the creation of marketing collateral, including product flyers and sales presentations
    • Write engaging web copy for new and existing products and services
    • Review and copyedit content produced by our experts and team members to ensure a high-quality final product
    • Brainstorm ideas and concepts that align with Marketing goals
    • Simultaneously manage multiple projects with different deadlines



    At least 6 months of professional writing experience, either through internships or employment, is required. Experience working within a marketing department is preferred.

    Required Technical Skills

    Strong writing abilities, with an emphasis on clarity, brevity, and correct grammar.

    • Excellent proofreading and editing skills.
    • Basic understanding of SEO best practices.
    • Working knowledge of social media platforms and best practices, with a focus on LinkedIn and Twitter.
    • Intermediate to Advanced knowledge of Microsoft Word and PowerPoint.
    • Prior work in common CMS platforms (Drupal and Wordpress) is desirable.
    • HubSpot or other common marketing automation tool is desirable.
    • Adobe Creative Cloud software (InDesign, Photoshop, Illustrator) is desirable.

    Educational/Certification Requirements


    Bachelor’s degree in journalism, communications, English, creative writing, or similar


    Travel Requirements

    This position does not require travel.




    Focal Point is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.  If you’d like to view a copy of the company’s affirmative action plan or policy statement, please email hr@focal-point.com.  If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact Chelsea Campbell at 813-402-1208 or recruiting@focal-point.comThis telephone line and email address is reserved solely for job seekers with disabilities requesting accessibility assistance or an accommodation in the job application process. Please do not call about the status of your job application if you do not require accessibility assistance or an accommodation. Messages left for other purposes, such as following up on an application or non-disability related technical issues, will not receive a response.



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